About Us:

Website Usage and Privacy

We have prepared the following Website Usage and Privacy notice ("Notice") to describe our policy regarding collection, storage and use of information transmitted to Midlands Choice by visitors to this website ("Site"). Your use of this Site, including accessing, viewing, or using the systems, services or materials on this Site is subject to our Web Terms and Conditions of Use. By continuing to use the Site, you consent to the data practices described in the Notice.

Security of Your Information

All Protected Health Information ("PHI") received by Midlands Choice via the Site, is protected in accordance with the Health Insurance Portability and Accountability Act of 1996 ("HIPAA") Security Rule. While we have implemented reasonable and appropriate administrative, technical and physical safeguards to protect PHI transmitted via the Site, no data transmission over the Internet is completely secure. We cannot guarantee complete protection of information that you submit or send to us over the Internet. You acknowledge that there are privacy and security limitations of the Internet beyond our control and that there are inherent risks in providing your information to Midlands Choice this way.

Information Collected or Tracked

Midlands Choice's web server will automatically recognize your publicly exposed IP address and certain information regarding your browser and computer. We will collect and store the IP address and/or domain name, the email addresses if you communicate with us via e-mail, the aggregate information on the Site that you access or visit, and any and all information that you volunteer, such as survey information and/or information we seek for site registration or security purposes.

Midlands Choice may place Internet cookies on your hard drives. Cookies enable our systems to recognize your browser and to provide features. Information derived from reading the cookie is stored by us and is protected under the terms of the Midlands Choice Enterprise Information Security policy. You may decline the cookies by using the appropriate feature of your Web browser software, but by doing so, you may experience a decrease in functionality. When applicable, cookies are used to verify your authorization to access certain Midlands Choice Site pages.

Sharing of Information

Your information that we collect will be kept confidential in accordance with our privacy policies and will only be used by Midlands Choice employees or third parties with Site responsibilities or with responsibilities to handle or respond to your request or disclosed as permitted or required by law.

Users who supply us with their postal address, e-mail address or telephone numbers on-line can expect to receive periodic mailings from Midlands Choice with information regarding new or changing products and services, upcoming events or account information. Midlands Choice will not sell your postal address, email address, telephone number or any other personal contact information.

Midlands Choice will not sell your personal contact information.

External Data Storage

Midlands Choice may store your PHI on servers provided by third party hosting vendors. These vendors are subject to HIPAA and are required to protect your PHI.

Children Under Thirteen

Midlands Choice does not knowingly collect personally identifiable information directly from children under the age of thirteen. If you are under the age of thirteen, you must ask your parent or guardian for permission to use this Site.

E-Mail Notice

If you elect to communicate with Midlands Choice via the email addresses within the Site, you acknowledge that we cannot guarantee protection or confidentiality of the information contained within these free-text email messages. Once it is maintained in Midlands Choice's system, it is subject to our privacy and security policies.

Privacy Practices of External Website

This Site may link to external, third-party websites. Midlands Choice does not control any third-party material or privacy practices from these external websites. You should review each external website's privacy practices before using these websites.

Amendments and Updates

Please note that we review our privacy practices from time to time, and that such practices are subject to change at any time and for any reason. Midlands Choice reserves the right to change this Notice at any time by posting revisions on the Site. We ask that you periodically review this page to insure familiarity with the most current version of our Notice.


If you have any questions or concerns regarding this Notice at Midlands Choice, please contact our Privacy Officer.

Physical Address:
8420 W Dodge Rd., Suite 210
Omaha, NE 68114-3492

Phone Numbers:
(800) 605-8259 or (402) 390-8233